Whitelabels.com vs NuxGame 2026: Two Fast, Low-Cost Launch Paths Compared

Whitelabels.com publishes its price on the homepage: $99 to launch, 20% of GGR after that, no sales call. NuxGame asks for a quote instead. Once operators get one, independent reviews put the real number between $15,000 and $35,000. Both platforms sit at the budget end of the white label market. Both are far cheaper than SOFTSWISS, SoftGamings, or EveryMatrix. The real gap between them is not the price. It is how much you must ask before you know the cost, and what infrastructure you get in return.

• The core difference in one number
• Setup cost: $99 published price vs a sales quote
• True all-in GGR share: 20% vs roughly 10%
• Time to launch
• Game library and crypto infrastructure
• Licensing: what each platform covers
• Full comparison table
• When NuxGame is the better fit
• Who Whitelabels.com is built for
• FAQ

The core difference in one number

Whitelabels.com can take a new operator live in minutes. It uses a self-service configurator, no sales call needed. NuxGame’s standard timeline runs two to four weeks. That timeline is built around a quote and a sales conversation. This single contrast explains most of what follows.

Whitelabels.com was built on one idea: the sales call is the barrier. Remove it, publish the price, and let operators configure the brand themselves. NuxGame was built differently. It still runs a quote process, like the larger enterprise platforms do. But its real costs land much closer to Whitelabels.com’s than to SOFTSWISS or SoftGamings. The full ranked comparison of white label platforms places both inside the top five. Neither platform needs six-figure capital to get started.

Where they differ is process and infrastructure, not price. Whitelabels.com wins on transparency and speed. NuxGame wins on crypto-native infrastructure and GLI-19 certification. It also offers a commercial model with zero revenue share, for the right operator. Neither advantage is cosmetic. Look at the real numbers before you pick one.

Setup cost: $99 published price vs a sales quote

Whitelabels.com charges $99, one time. That price is published, fixed, and the same for every operator. It covers the full platform: games, CRM, affiliate tracking, payments, support, and licence access. There is no second invoice waiting after you sign up.

Whitelabels.com’s pricing page, showing the $99 setup fee and 20% all-inclusive revenue share across every plan tier, via whitelabels.com.

NuxGame does not publish a setup fee anywhere on its site. Every project gets its own quote instead. Industry reviews from btcgosu.com and iGamingX put that quote between $15,000 and $35,000 for most operators. The final number depends on customisation and target markets. That is still modest next to a €35,000 SOFTSWISS floor. But it is a number you only learn after a conversation. You cannot check it before you reach out.

Count monthly platform costs, payment routing, and other fees too. Operators report a realistic first-year all-in cost on NuxGame of $40,000 to $150,000. The final figure depends on volume and how much customisation the brand needs. That is a wide range, and the width itself is the point. NuxGame’s cost depends on your specific deal. Whitelabels.com’s cost is the same $99 for everyone who signs up today.

For predictability alone, Whitelabels.com wins without much argument. The real question is what each platform’s revenue share includes.

True all-in GGR share: 20% vs roughly 10%

Whitelabels.com’s 20% GGR share is genuinely all-inclusive. Games, CRM, affiliate tracking, payments, and support are all bundled in. There is no separate games bill and no CRM subscription. There is no per-transaction payment fee stacked on top either. Twenty percent is the entire cost of running on the platform. It applies the same way at every plan tier.

NuxGame’s own published commercial structure quotes a revenue share near 10%. NuxGame does not say that figure already bundles every platform cost. Whitelabels.com says exactly that about its own 20%. What is confirmed is the realistic first-year all-in range already covered: $40,000 to $150,000. That range combines the upfront quote with ongoing platform costs across a year. Treat the 10% as NuxGame’s starting figure, not a confirmed all-in rate. Wait for a specific quote to see exactly what it covers.

What NuxGame does offer, and Whitelabels.com does not, is a real choice of commercial model. Alongside its revenue share, NuxGame also sells a no-revenue-share arrangement. Under that model, the operator pays for the platform outright. No percentage of GGR goes to NuxGame at all. That flexibility is rare at this price tier. A high-volume operator expecting fast GGR growth can benefit from it. Trading a larger upfront cost for a 0% share can beat a percentage deal over time.

For most first-time operators with uncertain volume, the percentage model is the safer bet. You pay almost nothing on Whitelabels.com until you earn revenue. The percentage never changes after that. Run your own numbers before assuming the lower headline rate wins.

Time to launch

Whitelabels.com’s configurator is self-service and live on the site right now. An operator picks a template, sets brand colours, and connects a domain. The casino can be live in minutes. There is no queue and no dependency on anyone else’s calendar.

NuxGame’s standard build runs two to four weeks. That is the normal range for a platform that still runs a quote process. NuxGame also offers a 24-hour rapid deployment option. It uses pre-built templates under NuxGame’s own Curaçao licence. Among platforms that still involve a sales step, that is the fastest option on the market. That speed is covered in more depth in the roundup of platforms that can launch inside 30 days. NuxGame compresses weeks into a single day for operators who use its templates.

The real question is whether you can tolerate any sales step at all. Whitelabels.com removes that step completely. NuxGame shortens it instead, down to a single day.

Game library and crypto infrastructure

Whitelabels.com carries 20,000-plus titles from Pragmatic Play, Spribe, and Evolution Gaming. It also runs a sportsbook spanning 140,000-plus events. Live dealer tables are included in the base platform. For crypto-friendly or emerging markets, that catalogue covers almost every player request.

NuxGame’s library is smaller, at 16,500-plus games. But it carries two credentials Whitelabels.com does not claim. The first is GLI-19 certification. Gaming Laboratories International issues that standard, testing gaming systems for fairness and security worldwide. The second is a genuinely Web3-native API. NuxGame’s crypto support runs at the blockchain infrastructure level. It is not a payment option bolted onto a standard casino engine.

NuxGame’s homepage, highlighting its crypto-native API and GLI-19 certified game library, via nuxgame.com.

That distinction matters more than it sounds. A crypto payment gateway lets players deposit and withdraw in Bitcoin or stablecoins. A Web3-native API can support on-chain game logic and token-based loyalty too. It can also support wallet integrations a bolted-on gateway cannot reach. For a crypto-first or Web3-native brand, that is a real infrastructure gap. It favors NuxGame, and it is not just a marketing line. The comparison of platforms built specifically for crypto operators covers this distinction across the wider market.

For a standard fiat casino using crypto as one payment option, the gap closes. Whitelabels.com’s 250-plus payment providers already include crypto rails alongside fiat and local methods. Its 20,000 games cover nearly every player expectation outside niche Web3-native titles.

Licensing: what each platform covers

Neither operator needs their own gaming licence to launch on either platform. The coverage differs in scope, though.

Whitelabels.com’s configurator lets the operator pick a Curaçao or Anjouan provider at setup. The brand launches under that licence immediately, with no separate application. MGA, Isle of Man, and UKGC sublicences are listed as in process. They are not yet available to operators who need those markets today.

NuxGame supports Curaçao, Anjouan, and Malta as a licensing pathway. That is one more jurisdiction than Whitelabels.com currently offers. Neither platform supports sublicensing for the UK, Germany, Sweden, or the Netherlands. An operator who needs one of those four markets will find both platforms short.

For crypto-friendly markets, Africa, and Latin America, either platform’s coverage is enough to operate legally. The real gap only opens for operators chasing tier-one European licensing. Neither platform can currently deliver that.

Full comparison table

	Whitelabels.com	NuxGame
Setup fee	$99 (one-time, published)	Not published; quotes reported at $15,000-$35,000
GGR share (published)	20%, fully bundled	Roughly 10%, per NuxGame’s own commercial structure
No-revenue-share option	Not offered	Offered as an alternative commercial model
Realistic first-year all-in cost	$99 setup + 20% of GGR, no other bills	$40,000-$150,000 depending on volume and customisation
Monthly platform fee	$0 (gamification add-ons $30-77/month, optional)	Varies by quoted plan
Time to launch	Minutes, self-service, no sales call	2-4 weeks standard; 24-hour rapid option available
Game library	20,000+ titles	16,500+ titles, GLI-19 certified
Crypto infrastructure	Crypto rails among 250+ payment providers	Web3-native API at the blockchain level
Sports betting	140,000+ events	Not a stated focus
Licensing	Curaçao, Anjouan (MGA/IoM/UKGC in process)	Curaçao, Anjouan, Malta
Tier-one EU sublicensing	Not available	Not available
Founded	2023 (PLANCK ONLINE LTD, Cyprus)	2018 (Willemstad, Curaçao)
Self-serve signup	Yes	No, requires a quote

When NuxGame is the better fit

NuxGame is the stronger choice for a crypto or Web3 brand built from day one. A genuine blockchain-level API supports mechanics a standard crypto gateway cannot replicate. If that infrastructure defines the brand, NuxGame’s extra step for a quote is worth it.

NuxGame also fits an operator expecting high GGR volume fast. That operator may want to avoid giving up a revenue percentage forever. The no-revenue-share model trades a larger upfront cost for exactly that. It can beat a percentage deal once volume climbs high enough.

GLI-19 certification matters for operators entering markets that require third-party-tested game fairness. That credential is covered in detail on the NuxGame platform page. The page also covers NuxGame’s full feature set and reported pricing.

What NuxGame does not offer is a published price you can check before calling. It also does not offer tier-one EU sublicensing, no more than Whitelabels.com does. For an operator who values knowing the cost upfront, that quote-first process is the real trade-off.

Who Whitelabels.com is built for

Whitelabels.com is built for the operator who wants the real number first. The $99 fee, the 20% all-in share, and the self-service configurator make that possible. An operator can calculate the full first-year cost straight from the homepage. No quote and no sales call stand between the decision and the launch.

That fits affiliates turning existing traffic into a branded casino. It also fits operators testing a new market before committing real capital. It fits anyone who wants the Owner Studio dashboard from day one. The Lumio AI assistant can handle marketing campaigns and support queries too. The template library offers over 100 designs across six brand families. An operator can launch a finished-looking brand without hiring a designer. The full feature set and current pricing sit on the Whitelabels.com platform page.

The trade-off is the 20% share itself. At high GGR volumes, that percentage adds up fast. Twenty percent of $1,000,000 in annual GGR comes to $200,000 a year. That cost only looks small when volume stays modest. An operator expecting seven-figure GGR should compare that ongoing 20% against NuxGame’s no-revenue-share option. Do that math before committing to either platform long term.

Whitelabels.com is also the younger of the two companies, founded in 2023 against NuxGame’s 2018. That gap shows up in track record, not in the platform’s day-to-day reliability. Whitelabels.com reports 99.99% uptime and 300-plus live operator brands launched since its founding. For an operator weighing how established each company is, that history is worth a line in the decision. It rarely changes the math on cost or speed.

FAQ

Is Whitelabels.com cheaper than NuxGame overall?

For most first-time operators, yes. The $99 published setup fee is far below NuxGame’s reported $15,000 to $35,000 range. Whitelabels.com’s 20% GGR share is confirmed to be fully bundled, with no separate bills. NuxGame’s roughly 10% share looks lower on paper. But NuxGame does not say that figure includes every platform cost the way Whitelabels.com does. Once setup and ongoing costs are both counted, NuxGame’s realistic first-year cost runs $40,000 to $150,000. That is well above Whitelabels.com’s near-zero entry cost at moderate volume.

Why doesn’t NuxGame publish its pricing like Whitelabels.com does?

NuxGame prices each project individually, based on markets, customisation, and expected volume. That approach is common among platforms that still run a quote process. It can produce a better-fitted deal for a specific operator. But it means you cannot compare the real cost until you ask for a quote. Whitelabels.com’s flat $99 and fixed 20% share skip that step entirely. That is the main process difference between the two platforms, not a difference in underlying cost.

Which platform is better for a crypto or Web3 casino brand?

NuxGame has the stronger claim here. Its crypto support runs at the API level, as genuine Web3-native infrastructure. That supports wallet integrations and on-chain mechanics beyond a standard payment gateway. Whitelabels.com supports crypto as one of 250-plus payment methods. That covers typical crypto deposits and withdrawals well, but it is not blockchain-native. An operator building a brand around Web3 mechanics should weigh that gap against NuxGame’s quote-based pricing.

Can I really launch on NuxGame in 24 hours like Whitelabels.com launches in minutes?

NuxGame’s 24-hour rapid deployment option uses pre-built templates under its own Curaçao licence. Among platforms that still involve a sales and quote step, it is the fastest option. It is still not as fast as Whitelabels.com’s self-service configurator. That configurator skips the sales step entirely and can go live in minutes. For speed without any human gatekeeping, Whitelabels.com remains the faster path.

What happens if I choose NuxGame’s no-revenue-share model instead of the percentage deal?

You pay more upfront, or in fixed platform costs, instead of giving up a GGR cut. For an operator confident in high early volume, that trade can cost less over time. It can beat a percentage-based deal, including Whitelabels.com’s 20%. For an operator with uncertain volume, a percentage model is the lower-risk choice. The cost scales down automatically if revenue comes in slower than expected. Model both scenarios against your own projected GGR before choosing either structure.