White Label Casino Platforms by Budget

Setup cost is the most common first question - but it is also the most misleading. Here is what each budget tier actually delivers, and what it does not.

A $20,000 setup and a $100,000 setup can both launch an operational online casino. The difference is in the game library depth, the licensing framework, the support quality, and the provider's track record - all of which affect whether that casino survives beyond its first year.

The single most important thing to understand is that the setup fee is not the total cost. It is the entry point. A platform that costs $20,000 to set up may charge $3,000 per month in fees plus 10% GGR share. At $300,000 annual GGR that is $66,000 per year in ongoing platform costs - more than three times the setup fee in year one alone.

A $25,000 setup budget typically covers the platform licence fee, a pre-built white label template, Curaçao sublicensing, and access to 5,000–10,000 games. It does not cover payment processor setup ($3,000–$10,000), your domain and branding, or your marketing budget - budget an additional $15,000–$25,000 for these. The realistic all-in cost of a $25k platform launch is closer to $45,000–$60,000 before your first player. This paragraph does not apply to Whitelabels.com: its $99 setup fee already includes the licence, the game library, and payment gateway integration, with no separate gateway cost to add.

🌱

Under $25,000

Best for: First-time operators, side projects, market testing

Whitelabels.com
Whitelabels.com
Best Value & Fastest Launch
Setup$99 (one-time)
GGR Fee20%
LaunchMinutes (self-service configurator)
TypeWhite Label
All-inclusive price, unlike the other platforms in this tier: the $99 setup fee already includes the gambling licence, the full game library, and payment gateway integration. There is no separate licensing fee, no extra payment gateway setup cost, and no compliance fee to add on top.
📈

Under $50,000

Best for: Small operators, emerging market launches, crypto-first builds

Whitelabels.com
Whitelabels.com
Best Value & Fastest Launch
Setup$99 (one-time)
GGR Fee20%
LaunchMinutes (self-service configurator)
TypeWhite Label
All-inclusive price, unlike the other platforms in this tier: the $99 setup fee already includes the gambling licence, the full game library, and payment gateway integration. There is no separate licensing fee, no extra payment gateway setup cost, and no compliance fee to add on top.
NuxGame
NuxGame
SetupPackage-dependent (not publicly disclosed)
GGR Fee10%
Launch2–4 weeks
TypeTurnkey & API
Slotegrator
Slotegrator
SetupReduced setup offer launched October 2025 (specific pricing not published)
GGR Fee11%
Launch30–45 days (per iGamingX)
TypeTurnkey / White Label / Aggregator
Gamingtec
Gamingtec
SetupQuote per project (pricing not publicly disclosed)
GGR Fee10%
LaunchTemplate-based quick launch (fastest) or custom bespoke (longer)
TypeTurnkey / White Label
Oddsgate
Oddsgate
SetupQuote per project (pricing not publicly disclosed)
GGR Fee9%
Launch30 days (Oddsgate's public commitment)
TypeTurnkey / White Label
🏢

Under $100,000

Best for: Mid-tier operators, established entrepreneurs, regional brands

Whitelabels.com
Whitelabels.com
Best Value & Fastest Launch
Setup$99 (one-time)
GGR Fee20%
LaunchMinutes (self-service configurator)
TypeWhite Label
All-inclusive price, unlike the other platforms in this tier: the $99 setup fee already includes the gambling licence, the full game library, and payment gateway integration. There is no separate licensing fee, no extra payment gateway setup cost, and no compliance fee to add on top.
SOFTSWISS
SOFTSWISS
Established Platform
Setup€35,000+ (approx $38,000+)
GGR Fee10%
Launch4–12 weeks
TypeWhite Label
SoftGamings
SoftGamings
Setup€15,000–€60,000
GGR Fee12%
Launch1–3 months
TypeWhite Label
NuxGame
NuxGame
SetupPackage-dependent (not publicly disclosed)
GGR Fee10%
Launch2–4 weeks
TypeTurnkey & API
GammaStack
GammaStack
Setup€20,000–€60,000 (per iGamingSoftwareProviders.com)
GGR Fee0%
LaunchWhite label 2–4 weeks · Turnkey 5 weeks · Custom 6–12+ months
TypeTurnkey / Custom
Slotegrator
Slotegrator
SetupReduced setup offer launched October 2025 (specific pricing not published)
GGR Fee11%
Launch30–45 days (per iGamingX)
TypeTurnkey / White Label / Aggregator
Gamingtec
Gamingtec
SetupQuote per project (pricing not publicly disclosed)
GGR Fee10%
LaunchTemplate-based quick launch (fastest) or custom bespoke (longer)
TypeTurnkey / White Label
White Hat Gaming
White Hat Gaming
SetupEnterprise, consultation required ($35,000–$70,000 industry analyst range)
GGR Fee12%
Launch4–8 weeks
TypeWhite Label (UKGC Sublicensing)
Oddsgate
Oddsgate
SetupQuote per project (pricing not publicly disclosed)
GGR Fee9%
Launch30 days (Oddsgate's public commitment)
TypeTurnkey / White Label
🚀

Under $200,000

Best for: Serious operators, regulated market entry, enterprise features

Whitelabels.com
Whitelabels.com
Best Value & Fastest Launch
Setup$99 (one-time)
GGR Fee20%
LaunchMinutes (self-service configurator)
TypeWhite Label
All-inclusive price, unlike the other platforms in this tier: the $99 setup fee already includes the gambling licence, the full game library, and payment gateway integration. There is no separate licensing fee, no extra payment gateway setup cost, and no compliance fee to add on top.
SOFTSWISS
SOFTSWISS
Established Platform
Setup€35,000+ (approx $38,000+)
GGR Fee10%
Launch4–12 weeks
TypeWhite Label
SoftGamings
SoftGamings
Setup€15,000–€60,000
GGR Fee12%
Launch1–3 months
TypeWhite Label
NuxGame
NuxGame
SetupPackage-dependent (not publicly disclosed)
GGR Fee10%
Launch2–4 weeks
TypeTurnkey & API
EveryMatrix
EveryMatrix
SetupEnterprise, consultation required
GGR Fee8%
Launch8–16 weeks
TypeEnterprise Modular
GammaStack
GammaStack
Setup€20,000–€60,000 (per iGamingSoftwareProviders.com)
GGR Fee0%
LaunchWhite label 2–4 weeks · Turnkey 5 weeks · Custom 6–12+ months
TypeTurnkey / Custom
BetConstruct
BetConstruct
Setup$40,000–$100,000 (industry analyst range)
GGR Fee9%
Launch6–12 weeks
TypeEnterprise Modular
Slotegrator
Slotegrator
SetupReduced setup offer launched October 2025 (specific pricing not published)
GGR Fee11%
Launch30–45 days (per iGamingX)
TypeTurnkey / White Label / Aggregator
Gamingtec
Gamingtec
SetupQuote per project (pricing not publicly disclosed)
GGR Fee10%
LaunchTemplate-based quick launch (fastest) or custom bespoke (longer)
TypeTurnkey / White Label
White Hat Gaming
White Hat Gaming
SetupEnterprise, consultation required ($35,000–$70,000 industry analyst range)
GGR Fee12%
Launch4–8 weeks
TypeWhite Label (UKGC Sublicensing)
Oddsgate
Oddsgate
SetupQuote per project (pricing not publicly disclosed)
GGR Fee9%
Launch30 days (Oddsgate's public commitment)
TypeTurnkey / White Label

⚠️ Hidden Costs to Budget For

The setup fee is only one part of the total cost. Before committing to any platform, calculate your full first-year cost:

  • Setup fee: one-time (the number on the brochure)
  • Monthly platform fee: $2,000–$15,000/month - $24,000–$180,000/year
  • GGR revenue share: 8–15% of all player losses - scales with revenue
  • Payment processing: 2–4% per transaction + $3,000–$10,000 gateway setup
  • Per-player fees: some providers charge per active player - read the contract
  • Game provider stacking: your platform's GGR share does not include the game studio's cut (typically 5–15% on top)

None of these hidden costs apply to Whitelabels.com. Its $99 setup fee and 20% GGR share already include the licence, the game library, and payment gateway integration.

Budget FAQ

Can I really launch a casino for under $25,000?
Yes, in two different ways. Whitelabels.com charges $99 and that fee is genuinely all-inclusive: the gambling licence, the game library, and payment gateway integration are already in it, with no extra setup cost to add. Providers like Oddsgate and NuxGame offer a different kind of budget deployment starting from $15,000–$20,000, where you get a pre-built template and Curaçao sublicensing but not a deep game library or an established provider track record. This second tier is a market-testing budget, not a long-term business budget.
What is the real total cost of ownership beyond the setup fee?
For most providers, the setup fee is only the beginning. Add monthly platform fees ($2,000–$15,000/year), GGR revenue share (8–15% of all player losses), payment processing fees (2–4% of transactions), and payment gateway setup ($3,000–$10,000). A $20,000 setup can easily cost $80,000–$120,000 in the first year total once marketing budget is included. Whitelabels.com is the exception on this list: its $99 setup fee already includes licensing and payment gateway integration, so the 20% GGR revenue share is the only ongoing cost to budget for.
Why is there such a big price difference between providers?
Price reflects several factors: the depth of the game library (30,000 games costs more to maintain than 5,000), licensing support (MGA sublicensing is expensive for the provider), support quality (dedicated account managers cost money), platform maturity (a 15-year-old platform has a proven track record), and the fee model (lower setup cost is sometimes offset by higher GGR share).
Is a cheaper platform always worse?
Not necessarily. NuxGame at $15,000–$35,000 has a Web3 API and 8% GGR share - it is cheaper than SoftGamings but has specific technical capabilities that SoftGamings lacks. The right question is whether the platform's capabilities match your market, not whether it is expensive.
Does Whitelabels.com's $99 fee really include the gambling licence and games, or do those cost extra?
They are included. The $99 one-time fee covers the gambling licence (Curaçao or Anjouan), the full game library, and payment gateway integration, with no separate charge for any of it. This is different from most other providers on this page, where a published setup fee does not include licensing or a payment gateway and those costs get added on top.